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Road Safety Authority Ask Road Users To ‘Never Forget’ To Wear A Seat Belt

SPIN
SPIN

10:08 29 Apr 2021


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Road Safety Authority Ask Road Users To ‘Never Forget’ To Wear A Seat Belt

1 in 4 drivers and passengers killed on Irish roads in 2020 were not wearing a seat belt.

The Road Safety Authority (RSA) and the Gaelic Players Association (GPA) are reminding drivers and passenger, to ensure they are wearing a seat belt before they set off on their journey.

The message comes as the RSA and the GPA launch a new social media campaign aimed at promoting seat belt wearing amongst drivers and passengers.

The initiative is part of an ongoing collaboration between the RSA and GPA to help reduce deaths and serious injuries on Irish roads.

 

View this post on Instagram

 

A post shared by RSA Ireland (@rsaireland)

The online campaign gets underway Sunday 25 April, and will see one intercounty GAA player from every county in Ireland post the image of a black ribbon on their social media, a seat belt strap reworked into a remembrance ribbon shape alongside the words ‘Never Forget’.

They will be encouraging others to share the seat belt ribbons on their social media profiles as well.

The campaign aims to highlight the importance of wearing a seat belt and the high incidence of non-seat belt wearing fatalities; in 2020, one in four of all drivers and passengers killed on Irish roads were not wearing a seat belt.


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