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Netflix To Publish Viewership...

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Netflix To Publish Viewership Figures On A Weekly Basis

Tom Douglas
Tom Douglas

05:33 17 Nov 2021


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Netflix will publish its viewership figures on a weekly basis.

Critics are describing it as a significant move for streaming data-transparency. 

Before now, the streaming giant was slow to reveal viewer numbers.

Often it was just providing the figure for the number of views on the first 2 minutes of a programme.

They’ll also be audited by EY to head off critics who’ve argued self-reported figures from Netflix in the past were meaningless.

Film Expert John Fardy says it’s significant:

They did what they wanted, and in a way that was fair enough.

"Unlike traditional, you know, TV viewing figures or anything like that, advertisers and sponsors had to know how many people were watching things."

"That's the nature of the business."

"But with Netflix's different model, that was unnecessary."

"So really, I think they're only doing this to help their own brand."

Narcos: Mexico Comes Out On Top

In this week’s global rating, Narcos: Mexico comes out on top with over 50 million hours of views.

Squid Game notched up almost 43 millions while Joe Goldberg.. *shudder*... secured 33.7 million hours.

But with hundreds of shows on offer.. There’ll always be something that you just can’t get into.

The streaming figures will be released every Tuesday from now on the streaming services new website. 


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