Last year as part of a major charity fundraising drive, Woodie’s secured the rights from David Bowie’s estate to record and release one of the singer’s most iconic tracks – ‘Heroes’. The Woodie’s Heroes campaign has seen colleagues, friends, customers and suppliers put in a tremendous effort to “Raise a Smile” over the past four years.
This year Grammy Award winning band Foo Fighters have granted their permission to record ‘My Hero’ as part of this year’s activities. Irish band Wild Youth have joined forces with the Woodie’s choir to record the track. Check it out below!
A 50 strong Woodie’s choir joined Wild Youth in Westland Studios where luminaires such as U2, Bob Dylan and Sinead O'Connor have recorded over the years. They were joined by plucky youngsters Cathy May Foote (9) and Lorna Dolan (11) from Down Syndrome Ireland, who were beyond excited to take part and meet their heroes.
The single will be released on 23rd July, you can show your support by downloading on iTunes or woodies.ie, you can also visit any Woodie’s store nationwide to donate and pick up your Woodie’s Heroes temporary tattoo. Take a pic of your tattoo and share it through the “Wear and Share” social media campaign on the Woodie’s Facebook page.
And the fundraising doesn’t stop here. From now until the 24thAugust, these unsung heroes will continue to raise much needed funds for four major children’s charities through a massive array of activities in and out of the work place, including a gruelling 1,600km cycle across the country, aiming for miles of smiles!
This year promises to be extra special, as Woodie’s aim to reach the million euro milestone. Over the last three years they have raised over €750,000.00 avidly fundraising across their 35 stores for their children’s charity campaign ‘Woodie’s Heroes’.
