Tinder is introducing a new feature to the popular dating app.
Taking a cue from Bumble, Tinder is introducing a feature that will allow only women to message men if they're interested.
Mandy Ginsberg, the chief executive of Match Group Inc, the company that owns Tinder told Market Watch
"Often, women don't really want the pressure of kicking off the conversation, but if they want it, that's great.
"Giving people the choice versus telling people how to engage is a big difference.
"We have to constantly listen to what women want and address their needs, not just on Tinder but on all products."