A new online film starring British singer-songwriter Ed Sheeran and X-Factor presenter Dermot O'Leary is hoping to get more British people to Irish shores.
It is part of Tourism Ireland's autumn campaign.
The pair will be telling fans and prospective British visitors why Ireland is a great destination.
It comes as official CSO figures for the first half of 2018 confirm growth of 6.7% in overseas visitors to Ireland.
This growth has come from all main market areas of Britain, North America, mainland Europe, Australia and emerging markets.
Britain delivers 38% of all overseas visitors to Ireland and around 21% of all overseas tourism revenue.
During the new online video, Sheeran suggests: "If you're travelling to Ireland to do touristy things, go and see Dingle Bay - and if you want to live in Ireland for a bit, live in Wexford".
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