Stop what you're doing... Get that bottle of Vodka out of your freezer!
Sp many of us like to keep our vodka in the freezer to ensure our cocktails are deliciously ice-cold when we mix them
According to Francois Thibault this is a mistake.
Best known for developing Grey Goose as well as other brands of spirits, he says we should avoid keeping vodka in the freezer if we want it to taste great.
Speaking to Business Insider, he claimed chilling vodka in a freezer impairs the flavour.
"The best temperature for Grey Goose is 0-4 degrees Celsius, which is the temperature of a slight dilution with ice in a mixing glass," he said.
There is an exception to the rule, according to Francois. Cheap vodka can be too "aggressive" if kept at room temperature - adding ice cubes can help get rid of the "burning notes".
So it will go down smoother at room temp.
